Here’s who you can expect to chat with:
SOCAP Panelist
Adina Raven-Everett, Account Manager, Stafford Communications
Monday, October 21 • 3:15 pm–4:15 pm
Cracking the Code With Your Business Partner
When we consider our outsourcing relationships, we need to overcome the perceived conflicts:
- Are the intentions and goals of my outsourcer the same as mine?
- Are my customers and business their priorities?
- Can they care as much as we do?
In this session, we will discuss the importance of communication, transparency, delivery of service and what it really means to support each other. Our four panelists all share the unique experience of having worked for brands and business partners and can provide insight to alleviating some of the stress that can come along with a dysfunctional vendor relationship and how to make the relationship work for both partners.





